morthanos.com delivers years of experience to your company in Single Copy Sales, Audience Development, Creative Services and Budget Management.
morthanos.com brings a hands-on knowledge of direct marketing, retail development, wholesale management and planning for your publications.
As Vice President of the Curtis Circulation Company, John developed direct to retail specialty programs that generated over $340 million a year in retail sales, up from $100 million. At Cowles Enthusiast Media he successfully grew single copy programs for niche titles including Vegetarian Times, Horse & Rider, Military History, Country Journal and Doll Reader to name a few.
Morthanos worked on the developmental launch of InSight, an on-screen, interactive television listings program guide for cable and satellite TV;
John was part of the creative marketing team that launched the Computer Magazine Revolution at Ziff-Davis Publishing Company, with PC Magazine, A+, and MacUser.
He has been a seminar leader and trainer in cover design for Folio:; Audience Development Magazine and for national organizations including PBAA, MPA, MBR and the CRMA. He is a guest lecturer at Sacred Heart University in marketing and the future of media. John is on the Global Fibrosis Foundation Board of Directors.